B-W School District Reveals Promotional Video

The DVD was screened for the public at a board meeting on Wednesday night.

The is ready for its close-up, as the district revealed a promotional video of itself at a B-W School Board meeting on Wednesday night.

The video, to be copied as 1,000 DVDs that will be sent to local realtors, libraries and other interested parties before more copies are made, runs approximately 17 minutes long—including credits—and promotes the district as an attractive place to live, work and have your kids educated.

The DVD project was  at a cost not to exceed $20,000. Carrie Butler from Carrie On Communication and Don Gabany of Gabany Film Production were hired by the district to complete the project.

A district committee made up of school board President John B. Schmotzer, board member George L. Pry, former board member Kevin A. Stiffey, Superintendent Dr. Lawrence C. Korchnak, Assistant Superintendent of Elementary Education Dr. Randal A. Lutz, Assistant Superintendent of Secondary Education Dr. John D. Wilkinson,  Vice Principals Jonathan Peebles and Janeen Peretin, math teacher Susan Abdulovic, fifth-grade teacher Sandy Brooks and 2011 Baldwin High graduate Nick Galiardi oversaw the process.

Schmotzer thanked four local realtors for their input in the process, as well: Mac McIlrath from Century 21 and ; Cynthia Saxe-Schmidt from ; and Theresa Lestitian White and Fern Yonke from RE/MAX.

Schmotzer said that the B-W School Board plans to invite all local realtors to another screening of the video sometime in late February or early March at Baldwin High. The video's purpose is to lure new homebuyers, particularly young parents or parents-to-be, into the district. The district's public education system is a large part of the video, but it also promotes the municipalities of , and . 

The video will eventually be placed on the district website, as well.

Lutz's interview is the first of many seen on the DVD. He is introduced on the video as the district's superintendent, a position that he will following the .

Korchnak is introduced on the DVD as the former superintendent.

Check back with the Baldwin-Whitehall Patch later on Thursday for more odds and ends from Wednesday night's school board meeting.


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